Family Wealth Planning

The Big Picture

Last week, I took the week off from writing to you so I could clear up your confusion about the Family Wealth Planning Institute, my offline Law Business Secrets newsletter and my Practice Management and Marketing Mastermind. This post should clear everything up and give you all the details of just what you need to do next.

The Family Wealth Planning Institute Inner Circle is where you want to be if you want to be known as THE premier planning attorney for families in your community who are looking for a lifetime relationship with their personal lawyer.  Your Inner Circle membership includes a number of benefits, which you can read about here.

Membership in the Inner Circle is by application only and you must have a demonstrated commitment to building a practice that is not focused on selling documents, but instead on providing a lifetime of guidance and care to your clients in a manner that is profitable for both the client and your law firm. If you want to be a member of the FWPI Inner Circle, you can request an application here.  For a limited time, if accepted into the Inner Circle, you can join for two months for ONLY $9.97/month, if you apply now. Earliest members will always have highest priority for any area exclusive programs and other waiting list type programs.

Last week, I took the week off from writing to you so I could clear up your confusion about the Family Wealth Planning Institute, my offline Law Business Secrets newsletter and my Practice Management and Marketing Mastermind. This post should clear everything up and give you all the details of just what you need to do next.

The Family Wealth Planning Institute Inner Circle is where you want to be if you want to be known as THE premier planning attorney for families in your community who are looking for a lifetime relationship with their personal lawyer.  Your Inner Circle membership includes a number of benefits, which you can read about here.

Membership in the Inner Circle is by application only and you must have a demonstrated commitment to building a practice that is not focused on selling documents, but instead on providing a lifetime of guidance and care to your clients in a manner that is profitable for both the client and your law firm. If you want to be a member of the FWPI Inner Circle, you can request an application here.  For a limited time, if accepted into the Inner Circle, you can join for two months for ONLY $9.97/month, if you apply now. Earliest members will always have highest priority for any area exclusive programs and other waiting list type programs.

So many questions ... I've got answers!

I've gotten so many questions regarding the Kids Protection Plan System for Attorneys and the Kids Protection Planning Kit for parents that I figured I'd better answer them here.

You can read more on my blog in two places:

http://www.familywealthplanningblog.com/2006/12/family_wealth_p.html

and

http://www.familywealthplanningblog.com/2006/12/the_kids_protec.html

I'm not going to repeat the whole history of the system as you can read all about it on my blog.

Here are two of the most frequent questions I've received:

Question #1:

"I just re-read Alexis's blog entry explaining the Kit and I'm a little confused.  Is the cost $995, plus membership in the Institute, plus 50 to 75% of what I charge for each kit that I sell or incorporate into an estate plan? Could I market a Kid Protection Kit on my own?"

Let me first differentiate between the Kids Protection Plan(tm) System for Attorneys and the Kids Protection Planning Kit(tm).

When you license the Kids Protection Plan for Attorneys System, you have the license to offer the Kids Protection Plan(tm) as an add on service to clients in your office.  You don't pay anything each time you prepare one of these plans in your office.

We charge $1000 extra for the plan when it's added onto a trust-based estate plan or $2,000 for it when prepared with a Will and ancillary documents.

You will need to purchase the Kids Protection Plan(tm) binders, which we will make available to you at our cost.  We are having those binders designed now and they will be approximately $15/binder. With your license, you will also become a Master Affiliate of the Kids Protection Planning Kit.  As of right now, that means that for each Kit you sell to a consumer (this is a do it yourself Kit for the consumer) you keep 50% of the electronic price or 25% of the hard copy price.  You can read all about the Kit at www.kidsprotectionplan.com.

You also keep the lead generated by this sale.  Almost every person that purchases a Kids Protection Planning Kit very likely also needs a plan to address the disposition of their assets, which the Kids Protection Planning Kit does not do.  The Kit was designed specifically to illuminate parents about the need to plan not only for their children, but also to protect their assets.

Question #2:

"The blog says the license expires if you don't continue with a membership.  Does this mean we can no longer use the documents received if we don't keep paying a membership fee? I have developed documents of my own to address many of the same issues. I only wanted to purchase yours to see what you have that I might supplement with so I am concerned about exactly what expiration of the license means.  Does it mean we can no longer use any of the materials recieved, or we just can't sell the kit?"

You may only offer the Kids Protection Plan(tm) as an add on service in your office if you are a Family Wealth Planning Institute member.

If you are not a member of the Family Wealth Planning Institute, you can incorporate the template documents into your own documents, but you MAY NOT call what you provide a Kids Protection Plan(tm).

You can call them something else.

Why is this important?

I am about to launch a national campaign that over the next 6 months will establish the Kids Protection Plan(tm) as the planning tool that parents look for to protect their kids.

And, will establish Family Wealth Planning Institute attorneys as the premiere planning attorneys for parents.

ONLY Family Wealth Planning Institute members can offer the Kids Protection Plan(tm) to their clients.

I hope this issue of my e-newsletter answers all of your questions.

If it doesn't, please do email support@familywealthmatters.com.

Dedicated to Helping You Love Your Practice,

~ Alexis

PS - Oh yeah, if you are planning on licensing the System, you'll want to get in on it now.  If you are one of the first 17 you get in at the very, very reduced price of $995 plus you'll get the full HotDocs upgrade as soon as it's ready and the marketing plan. https://martinneely.infusionsoft.com/saleform/nifshnat

The Kids Protection Plan

Many of you have been asking about the Kids Protection Plan, so here's all the info and the story behind it.

As you know, I'm a mom.  My daughter Kaia just turned 7 and my son Noah is 3 1/2.  I was talking with a friend one day about what would happen if something happened to her and she told me that she was most concerned about what would happen in the short term.  She felt secure that in the long-term her kids would be taken care of by a family member she trusted, but she didn't know what would happen in those immediate moments and hours after a tragedy.

I thought her concerns through and realized that the worst possible thing might happen. If my children were home with their babysitter and the police showed up at my door because their dad and I had been in an accident.  If there wasn't a clear documented plan in place designating local people as having my documented permission to stay with my children, the police could have no choice but to call in Child Protective Services and take my scared and confused children out of my home until they could figure out what to do.

This possibility was unacceptable to me.

So, I put together the Kids Protection Plan (aka Family Emergency Response Plan), which is a set of documents that are execute by every parent of minor children we work with.  It's a plan with clear guidance and instructions that is given to the caregiver, the local guardians, and if necessary, the nominated long-term guardians for the care of the children in a crisis situation, such as the death or incapacity of their parents.

We charge an extra $1,000 per estate plan to incorporate the Kids Protection Plan into our clients planning.  And, we sell the Kids Protection Planning Kit (a DIY Kit for parents) to non-clients from $247-$597. 

The Kids Protection Plan can be utilized by planning attorneys in a number of ways:

1. As a way to provide maximum value to parents of minor children and distinguish yourself as a premier planning attorney for parents of minor children.

2. As a lead generation system.

3. As a fundraiser for local pre-schools, churches, synagogues, or other organizations.

4. As an extra source of firm revenue by becoming a Master Affiliate.  You keep 25% of the hard copy sales price and 50% of the electronic sales price.

The Kids Protection Plan System is being licensed on a pre-release basis for $995, which is a one-time licensing fee only available to members of the Family Wealth Planning Institute.  And, the license to use the Kids Protection Plan system and name is only valid for continuing Family Wealth Planning Institute members.  If your membership ends, so does your license.

Currently, the system is available in template document format using Word files and we anticipate having the tested HotDocs (integrated with WDocs as much as possible) version, ready no later than February 1, 2007.  The first 17 pre-release purchasers will receive the upgrade at no additional charge.

I anticipate the release price to be in the $1,495 range at least.  I'm thinking that's too inexpensive, so we'll see.

Here's the link to the Kids Protection Plan System.  Get it Pre-Release now and save at least $500. 

Your system will include:

• All of the template documents you'll need to prepare the Kids Protection Plan(tm) in your office.
• The scripts to use with your clients to show them the value of the plan and to design the plan easily.
• The detailed instructions you can give to your assistant or use yourself to complete the templates, review them with the client and deliver them.
• A full marketing plan for the use of the Kids Protection Plan System in your office that will establish you as the premier planning attorney for parents of minor children in your community. 
• PLUS, you'll get to be a Master Affiliate so you can sell the Kids Protection Planning Kit(tm) to parents in your community and serve even more families while generating revenue and leads for your firm.
• And, if you're one of the first 17 people to license the Kids Protection Plan System, you'll receive the fully automated HotDocs version as soon as its ready in February 2007 at no additional charge.  A $500 value!